Skip to content

Isn’t fresh food better for you than frozen?

There is no firm evidence that states fresh produce is better than frozen, or vice versa. Frozen food does have a number of benefits. With frozen, you only cook what you need – the rest can be stored and used at a later date, offering greater portion control and potentially reducing waste. And, of course, frozen food is convenient to cook, requiring very little preparation.*

*British Frozen Food Federation (BFFF).